Revolution Dancewear Privacy Policy
Last modified: December 17, 2025

This Privacy Policy (“Policy”) describes how Revolution Dancewear (“Revolution Dancewear,” “we,” “us,” “our”) collects, uses, and shares your personal information when you visit, contact us through, or make a purchase from our website (www.revolutiondance.com) (the “Site”).

Please read this Policy carefully to understand our practices regarding your information. By accessing or using the Site, you are indicating your consent to this Policy. If you do not agree to this Policy, you may not use or access our Site.
“Personal Information” is information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular individual or household. Personal Information does not include de-identified, aggregated or anonymized information that is maintained in a form that is not capable of being associated with or linked to you or publicly available information from government records. We may use de-identified, aggregated, or anonymized information for any lawful purpose and share it with any party.

PERSONAL INFORMATION WE COLLECT
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we may collect information about the individual web pages you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”
We may collect Device Information using the following technologies:

• “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
• “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
• “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

Additionally, when you submit a form on the Site, we may collect certain information provided by you, including your name, email, phone number, company name, job title, as well as any additional information you supply. We refer to this information as “Contact Form Information.”

When you make a purchase or create an account, we collect your name, billing and shipping address, email address, phone number, order details, and limited payment information.

When you create an account, we also collect account credentials (such as the email address or username you use to log in and a password). We also collect information about your shopping activity on the Site, such as products viewed or selected, cart contents, wishlists, and purchase history, so that we can fulfill your orders, maintain your account and preferences, and improve and personalize your experience on the Site. We do not store full payment card numbers; payments are processed by our third-party payment processors.

Information from Third Parties. We may also receive Personal Information about you from other sources, such as trade show organizers, marketing or list providers, industry partners, and co-branded or joint marketing campaigns, as permitted by law. We may combine this information with the information we collect through the Site to help us maintain accurate records and to better understand, market to, and serve our customers.

HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the Contact Form Information that we collect generally to respond to correspondence placed through the Site. Additionally, we use this Contact Form Information to communicate with you, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns). We also may use the Device Information to display retargeting advertisements on other websites.

SHARING YOUR PERSONAL INFORMATION

We disclose your Personal Information to third parties to facilitate the use of your Personal Information, as outlined above. For instance, we utilize Google Analytics to gain insights into how our users interact with the Site—you can find more details regarding Google’s handling of your Personal Information here: Google Privacy Policy. Additionally, you have the option to opt-out of Google Analytics through this link: Google Analytics Opt-out.

We may disclose Personal Information that we collect or you provide to a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Information held by us about our Site users is among the assets transferred.

Furthermore, we may share your Personal Information with employees, contractors, service providers, and other parties essential for supporting the Site and our business operations.

In addition, where consistent with applicable laws and regulations, we may disclose Personal Information in all categories above:

• To prepare, negotiate, or perform a contract or transaction with you;
• To respond to subpoenas, court orders, or other legal processes or otherwise as required by law or the competent government or judicial authorities;
• To establish or preserve a legal claim or defense;
• As part of a corporate restructuring, sale of assets, merger, or divestiture; or
• To prevent fraud or other illegal activities, such as willful attacks on our information technology systems.

DATA SECURITY AND RETENTION
The security of your Personal Information is important to us. We employ a number of organizational, technical, and physical safeguards designed to protect the Personal Information we collect. However, security risks are inherent in all internet and information technologies and we cannot guarantee the absolute security of your Personal Information. Your submission of any Personal Information is at your own risk. We are not responsible for the circumvention of any privacy settings or security measures contained on the Site.

We will only retain your information for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements. To determine the appropriate retention period for your information, we consider the amount, nature, and sensitivity of the information, the potential risk of harm from unauthorized use or disclosure of your information, the purposes for which we process your information and whether we can achieve those purposes through other means, and the applicable legal requirements.

THIRD-PARTY LINKS & COOKIES
Our Site may contain links to other websites or may be linked from other websites or social media platforms. We may also partner with third parties that may use technologies such as cookies, widgets, and links to gather information about users on our Site. We do not have control over third-party websites or social media platforms, and any third-party website’s privacy practices are not governed by this Policy. Any time you leave our Site for a third-party website or social media platform, or interact with a third-party link or other technology, you should exercise caution and review the privacy statement applicable to such websites to learn more.

BEHAVIORAL ADVERTISING
As described above, we may use your Personal Information to provide you with targeted advertisements or marketing communications that we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

Our Site may use the Meta Pixel (formerly Facebook Pixel), a tool provided by Meta Platforms, Inc. This technology helps us understand actions that visitors take on the Site after viewing or interacting with our ads on Facebook or Instagram, measure the effectiveness of our marketing campaigns, and create audiences for future advertising. The information collected through the Meta Pixel may include your IP address, browser information, and information about your actions on the Site (such as pages visited or purchases made) and may be linked by Meta to your Facebook or Instagram account if you have one. Meta uses this information in accordance with its own Privacy Policy. You can learn more about Meta’s advertising and how to manage your preferences within your Facebook and Instagram account settings.

CHILDREN UNDER THE AGE OF 13
Our Site is not intended for children under 13 years of age. No one under age 13 may provide any Personal Information to or on the Site. We do not knowingly collect Personal Information from children under 13. If you are under 13, do not use or provide any information on this Site or through any of its features. If we learn that we have collected or received Personal Information from a child under 13 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 13, please contact us at privacy@revolutiondance.com.

DO NOT TRACK
We do not currently respond to browser “Do Not Track” signals because no common standard exists.

DATA ACCESS RIGHTS
Residents of certain U.S. states have additional rights regarding their Personal Information, including the right to request access, correction, or deletion, and the right to opt out of targeted advertising, the sale of Personal Information, or certain profiling. To exercise these rights, contact us at privacy@revolutiondance.com and indicate the state where you reside. We will verify your request as required by applicable law and respond within the time period required. You may designate an authorized agent to make a request on your behalf, subject to verification. If we deny your request, you may appeal by replying to our decision.

CALIFORNIA SHINE THE LIGHT LAW
Under California law, California residents have the right to request in writing from businesses with whom they have an established business relationship certain information pertaining to third parties to which the business discloses personal information for marketing purposes. We do not sell Personal Information collected on our Site to third parties for their direct marketing purposes. We do not disclose Personal Information to third parties for their direct marketing purposes. To learn more, please contact us using the information below.

CHANGES
We reserve the right to make any changes, modifications, additions, or deletions to this Policy at any time. If we make material changes to our privacy practices, we will notify you by email or through a notice on this page. We encourage you to check this page regularly for updates.

CONTACT US
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at privacy@revolutiondance.com. or by mail using the details provided below:
6100 W Howard St | Niles, IL | 60714