Revolution Dancewear Launches Comprehensive Online Studio Resource Center

For Immediate Release: June 19, 2013

Revolution Dancewear Launches Comprehensive Online Studio Resource Center to Support, Educate and Engage Dance Studio Owners

—At, Revolution Dancewear studio customers get tips, insights, resources and tools to build their business— 

NILES, Ill. – Growing a successful dance studio business while keeping a passion for dance doesn't have to be an ongoing source of tension, thanks to the launch of Revolution Dancewear's online Studio Resource Center. With information, resources and tools designed exclusively for the studio owner, Revolution Dancewear seeks to empower the studio owner to build thriving studios and nurture a love for dance in students.

The Revolution Dancewear Studio Resource Center is unique to the industry, and no other dancewear/costume manufacturer has developed a comprehensive support system for studio owners. The Studio Resource Center addresses studio owners' most pressing issues. From how to manage an in-studio dance shop and inventory management to marketing practices and pricing strategies, studio owners will find an abundance of business resources. The site also provides management insights for the studio owner who juggles the roles of dance teacher, substitute parent, costume manager and more.

Studio Resource Center content is available to all site visitors, and eventually, Revolution Dancewear will launch exclusive content to Revolution Dancewear customers.

"The Studio Resource Center is an extension of the Revolution Dancewear commitment to customer service and our philosophy to support the dance studio owner in their combined pursuit of a successful studio business and passion for dance," said Niki Arias, senior director of marketing at Revolution Dancewear. "Selling products in-studio allows the studio owner to generate revenue that is 100 percent profit and increase customer satisfaction. Our Studio Resource Center shows them how to do it." 

Revolution Dancewear is the only designer and marketer of high-quality and affordable dancewear that sells exclusively to dance studios and dance schools across the U.S. and Canada. With its business-to-business model, the company has eliminated the middleman, and it significantly reduces dancewear prices for studio owners. In turn, Revolution Dancewear dance studio customers sell unique dancewear and costumes for a profit and can maintain a competitive advantage compared to area merchants.

Revolution Dancewear’s direct-to-studio approach also allows dance studio owners to build customer affinity. Students and their parents enjoy the convenience of shopping where they dance. Students and their parents appreciate cost-effective, high-quality dancewear and costumes.

Revolution Dancewear’s recital costume collections, dancewear and active wear includes 420 designs.


About Revolution Dancewear

Revolution Dancewear is the only designer and marketer of beautifully-crafted and affordable dancewear, including bodywear, footwear and recital costumes, that sells exclusively to dance studios and dance schools across the U.S. and Canada. Established in 1996, Revolution Dancewear is a leader driven by innovation and industry firsts. The Niles, Ill. company was first to introduce customer-centric service, same-day shipping and higher standards for costume packaging in its commitment to making the process of buying and selling easy for its dance studio partners. Through its Dance Direct brand in Europe, Revolution Dancewear offers European dancers and dance school owners an array of top brands and products from ballet clothing to urban dancewear. For more, visit



Elizabeth Mars

The Primavera Group for Revolution Dancewear

303-955-0139 direct


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